Logos and their evolution in 2007. Part 4 Views:198
Logos have been always seeking for volumes through various means: being plump, light reflecting or vitreous. 3D logos
demand that a company should possess sufficient media resources to fully represent its corporate design. That’s why many 3D logos only imitate volume but don’t really possess it.
Current and developing trends
- Numbers: letters are replaced with numbers that look or sound like a part of the word.
- Wreaths: lots of elements, sometimes fine ones, constitute a patterned whole.
- Rainbows: bright colors formed with RGB.
- Holes: logos peep out from the holes in paper and other kinds of hole.
- Big Benday dots: a field of big dots where dots become blurred and overlap each other.
- Cartouche: more and more logos are supported with ornamental frames.
- Animated movement